It's the first question almost every business owner asks, and the one most web design agencies in Wrexham and Chester quietly avoid answering on their websites. So let's be straight about it. Below are the realistic ranges we see locally in 2026, and the things that actually move the price.
The short answer
For a professional, bespoke small-business website in this area, you should expect to pay somewhere between roughly £1,000 and £5,000. A simple, well-built brochure site sits at the lower end; an e-commerce shop or a site with custom features sits higher. Large custom platforms go beyond that, but most local businesses don't need one.
What you get at each level
- £1,000–£2,000 — a focused brochure site: a handful of pages, bespoke design, mobile-first, fast, and set up properly for Google. Ideal for trades, professionals and service businesses.
- £2,000–£3,500 — a larger marketing site: more pages, a blog or news section, lead-capture forms, light branding work and a stronger SEO foundation.
- £3,500–£5,000+ — e-commerce or custom: an online shop with secure checkout, or a site with booking, membership or other bespoke functionality.
What actually drives the cost
- Number of pages and how much unique content needs designing.
- Whether you're selling online (e-commerce adds products, checkout and payments).
- Bespoke design versus adapting a system — we only do bespoke, but the depth varies.
- Custom features: bookings, logins, integrations, multi-language (including Welsh).
- Whether you need branding and copywriting as well as the build.
Watch out for the cheap end
You can find £300 websites. They're usually a generic template, slow, hard to edit, and invisible on Google — which means they cost you far more in lost enquiries than you saved. A good website is a sales tool that pays for itself, not a line item to minimise.
How we price
We quote a fixed price up front after a short, free discovery call, so you know the total before you commit — no hourly surprises. If you'd like a ballpark for your specific project, get in touch and we'll talk it through honestly.